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Justin Schlaffer

Career History

Associate Creative Director at Klick

January 2020 - Present

  • Oversaw launch of Digihaler portfolio

  • Manager of 1-3 copywriters depending on work volume

  • Currently overseeing Xywav and bluebird bio portfolio digital and social campaigns

  • Strong ideation skills: frequently utilized for pitch work and concept development for other brands

Group Copy Supervisor at Calcium

August 2018 - January 2020

  • Copy lead for Orencia and Keveyis patient audiences

  • Core member of the new business creative team

  • Managed one senior copywriter

Copy Supervisor at Heartbeat

November 2017 - July 2018

  • Copy lead for HCP and Patient audiences across 3 brands (CBR, Makena, and FERAHEME)

  • Managed two senior copywriters

  • Launched expanded indications for Makena and Feraheme

Copy Supervisor at CDM New York

  • Lead patient audience writer for launch of Luxturna, the first FDA-approved gene therapy

  • Managed one junior copywriter

March 2017 - November 2017

Senior Copywriter at CDM New York

October 2015 - March 2017

  • Worked on the launch of NINLARO

  • Helped win largest pitched business in CDM history

  • Lead writer for NINLARO HCP and patient audiences

  • Created an above brand invention and campaign concept for Johnson & Johnson

Copywriter at Fingerpaint

January 2015 - October 2015

  • Consistently developed concepts for pitches

  • Worked on the launch of Durlaza

  • Wrote all print, video, and digital for Ryanodex campaign

Junior Copywriter at MRM//McCann

January 2014 - January 2015

  • Worked on joint pitch between McCann Worldgroup and MRM//McCann to win Cigna Healthcare business

  • Worked on the launches of OPDIVO and Farxiga

  • Wrote unbranded website to prep market for immunotherapy treatment

  • Placed as a finalist in companywide contest to be sent to Cannes Lions Festival

  • Presented to clients and represented creative department in legal reviews

Intern Copywriter at Rosetta

May 2013 - December 2013

  • Developed concepts for new business pitches

  • Wrote copy for: ipad manuscripts, print, website manuscripts, packaging, outdoor

  • Presented copy to clients

Education

Graduated January 2014

Temple University

School of Media & Communication

Bachelors of Arts in Advertising

Cum Laude

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